351 posts Posts by Harishk

A strategic content partnership!

A strategic content partnership!

Storytelling is an art and today, a brand wants to tell its story in the most unique and true-to-its root way. The ability to provide a brand the perfect story is what the brands are looking for. This is what this partnership is all about. Providing what the brands want.

Continue reading →

Evocabank makes a Visa Infinite card off to influencers

Evocabank makes a Visa Infinite card off to influencers

Do you have 20000 followers? Then you get a Visa Infinite card for free & become a privileged customer. Will any Indian bank take the first step & have a loyalty card for influencers? Back in 2012, my team had pitched an ambassador program involving influencers where they get a loyalty card & special benefits.  I believe Influencers are all around us and each one of us influences a group in one way or the …

Continue reading →

The Fake Followers epidemic

The Fake Followers epidemic

According to Shamani Joshi at Vice India, “A study finds that Indian content creators have the third-highest number of bought followers, likes and boosted engagement in the world.”

Continue reading →

Stop Honking!

Stop Honking!

“Kitna Horn Marta Hai yaar” proclaimed Ripunjay in his half asleep posture. It got me thinking. He was right. I have been honking sometimes unnecessarily because I could see the threat ahead. It could be the Auto Wala who would be in the mood to suddenly cut the lane or the trying-to-be-classy but an ass trying to just get ahead of you. While I introspected I realised it just got me agitated and the world …

Continue reading →

Don’t walk out!

View this post on Instagram When you fall for a girl who has been hurt before, you need to show her that you of all people are not going to walk out, that you are not going to disappear. Show her that you are the type of person who will fight for what you believe in. Show her that this time, love is going to be different. That this time love will be braver and …

Continue reading →

Bye BlogAdda, Hello BlueOceanIMC

Bye BlogAdda, Hello BlueOceanIMC

“All your life you’re yellow. Then one day you brush up against something blue, the barest touch, and voila, the rest of your life you’re green.” – Tess Callahan. It is very difficult to leave something that you loved doing and for the last time when I stepped out of the door of the BlogAdda office, with Nirav bidding adieu, my eyes told the story. 27 November 2008 is when I first stepped into BlogAdda …

Continue reading →

Kaashvi

Kaashvi

‘Friday 6.30 pm. You need to be there’ texted my friend. We used to travel by train together in our heydays Today he has a chauffeur driven car and as the evening went by a heart bigger than all this.

Continue reading →

Day 17 – #100HappyDays

Day 17 – #100HappyDays

On a middle of a working day, visiting the mall is joy. Trying out the new range of @forestessentials is joy. Spending time with positive people is joy. A beautiful lady telling me “Don’t be obsessed about losing weight, you look good. The one who loves you would not care for all this” is joy. Typing this while you are half asleep is joy. Day 16 – #100HappyDays #positivity #positivevibes #happiness #picoftheday #ThankYouA #smilesaround #lovewillhappen …

Continue reading →

Day 16 – #100HappyDays

Day 16 – #100HappyDays

How many words can you make out of this? Loved playing this today. Was all smiles. Ek Ajnabee Haseena ke saath compete kiya. #100HappyDays #wordplay #boardgames #gamesoflife #happiness #positivevibes #positivity 

Continue reading →

Day 15 – #100HappyDays

Day 15 – #100HappyDays

Yesterday was an amazing day for many reasons. When you spend time with positive people it changes the entire mindset. Day 15 – #100HappyDays

Continue reading →