Kaun hain Harish Krishnan? You would ask.
When he is not cooking stories at Blue Ocean IMC, you will find him in a different world. A world where he is the Bruce Wayne and a storyteller. A world which is all about Tamasha in which he is the Rockstar. After a few years, when He and She will be cruising on the Highway, they will remember the older times and talk about the times when ‘Jab We Met‘ happened and then say ‘Socha Na Tha’.
What does his career look like? Harish says…
I never thought a heartfelt letter to my grandfather would be a career-defining moment for me.
My story started 10 years ago when I first created a blog and posted the letter I had written to him. Today, I am working with over 1 lakh storytellers.
I have helped the best brands in India like P&G, Hindustan Unilever, TATA Sons, Jaguar Land Rover, Marico, Mahindra & Sons, Renault, Yash Raj Films, Red Chillies Entertainment, Godrej, INK, New Media Expo, Britannica & more work with the best storytellers in India. I love bridging the gap between storytellers/influencers & brands by creating custom solutions to achieve the necessary objectives.
Some of the campaigns/milestones that I am proud of are:
a. Conceptualized & executed India’s first live blogging for a brand from the venue campaign – #ShaveorCrave for Gillette India.
b. Conceptualized & executed India’s biggest blogging activities in terms of participation for Gillette India.
c. Set a benchmark by a creating a campaign for Tourism Malaysia where for the first time, 10 bloggers went on an all expense paid trip.
d. Successfully designed & executed India’s first offline influencer activity by getting India’s top 50 influencers to review Zest by TATA Motors in Goa.
e. Successfully designed & executed India’s first offline mystery box campaign for Colgate India – #WhatTheBlack.
f. Instrumental in creating the concept, planning & executing ‘6 Degrees – Game of Blogs’, India’s first crowdsourced book.
g. Was a part of the #ShareTheLoad campaign by Ariel india which won the Cannes.
I want to play a small part in the success of every influencer in India. 🙂 #BusItnaSaKhwaabHai
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